The No. 1 International Trade Fair for Automotive Industry in Russia
August 19 – 22, 2025
August 19 – 22, 2025, Crocus Expo (Moscow)

Business program AUTO BUSINESS FORUM

Schedule of seminars and workshops at InterAutoMechanica Trade Fair 2025

Over four intensive days, experts will discuss the most important market trends, share their unique experience, and reveal the secrets to achieving success.

August 19th

11:00–13:30
Auto Business Forum
Pavilion 2, Hall 8, Booth № 8-280

Panel discussion: “Car service and spare parts market development: from analysis to action”

Maxim Kadakov
Сhief editor, “Za Rulem”
Moderator
Theses:
  • Profit and assortment management in new economic realities.
  • Current trends and forecasts of the aftersales service market development. Changes in the structure of car fleets, the impact of macroeconomic factors on the visitor’s behavior.
  • Assortment and profitability: how to manage the product matrix in service and technical maintenance and retail. The examples of effective solutions in the formation of nomenclature, working with distribution and brands.
  • Development of the auto service and spare parts market: from analysis to action. Overview of the current situation. Key requirements for spare parts in repair shops. Age of vehicle fleet and its impact on consumer choice. Brand matrix for repair shops.
Speakers:
  • Ilya Plisov, Board Member of Auto Service Union, Deputy General Director, EuroAvto
  • Eduard Aramyan, CEO of AUTOCOM Spare Parts Suppliers Association
  • Vitaly Kravets, Managing Director, Index Analytical Agency
  • Alexey Suslov, Development Director, NEXUS Automotive Russia
  • Marat Ereev, Commercial Director/Owner, Komtrans Company
  • Alexander Chemodanov, Deputy Head of Sales Development, ARMTEK

12:00–18:00
Auto Repair Workshop

Pavilion 2 Hall 7 Booth № 7–535

Professional skills competition “The League of Detailing Masters”

Topic of the day
Polishing of body parts

14:00–15:30
Auto Business Forum
Pavilion 2, Hall 8, Booth № 8-280

Expert dialogue: “Own trademark as a growth driver of distribution companies: best practices and cases"


16:00–18:00
Auto Business Forum
Pavilion 2, Hall 8, Booth № 8-280

Open microphone "DRIVE2 – the mirror of automotive life"

Theses:
Participants share real-life cases and challenges from automotive practice.

August 20th

10:30–17:30
Auto Business Forum
Pavilion 2, Hall 8, Booth № 8-280

Foresight session: “Digitalization and telematics: IT-tools, car service automation, digital platforms for car business"

Theses:
Block 1: Managing a modern car repair shop: tools that work in 2025

  • Car repair business management: automate or lose out
  • Tools for modern car repairs
  • Ta-dah! AI-powered automation for finding and ordering car parts
  • Learning management system in the automobile industry

Panel discussion: moderator Ilya Plisov, EuroAuto

Block 2: Marketing strategies for autobusiness: hidden ways to increase profitability

  • Today's auto parts sales: who wins the market and why
  • How to boost auto parts sales in 2025: website, marketplaces, SEO or advertising
  • Neural networks in autobusiness: scenarios and cases that speed up processes and improve profits
  • Statistics. How data on auto parts sales helps you make more money

Panel discussion: moderator Dmitry Slobodin, Tradesoft

Block 3: Digital solutions for B2B segment: from chaos and survival mode to order and growth

  • Ozon Avto as a driver of the B2B segment in the automotive industry
  • Process automation in autobusiness management
  • Professional catalog systems for auto parts: turning chaos into capital
  • Labeling auto parts: avoid mistakes and penalties
Panel discussion: moderator Ilya Plisov, EuroAuto

12:00–18:00
Auto Repair Workshop
Pavilion 2 Hall 7 Booth № 7–535

Professional skills competition “The League of Detailing Masters”

Topic of the day
Windows polishing

August 21th

10:30–16:30
Auto Business Forum
Pavilion 2, Hall 8, Booth № 8-280

AUTOCOM Conference “The basics of clients attraction for car service in 2025”

Theses:
  • 5 tools of service marketing, without which it is not possible to survive.
  • Ways of scaling of advertising at Yandex Maps for car service.
  • Vkontakte for car business: tools for every day
  • Practical cases of attraction
  • Economy of impressions as a marketing tool

10:00-18:00
The event is paid
Pavilion 2, Conference hall Р

Natalya Vaganova author’s master class "Car service management accounting: profit, control, personnel, customers. How to turn a car service into a profitable business?"

Theses:
  • Financial indicators – what to calculate, how to analyze and why
  • Planning – who should participate, how to set goals and monitor them
  • Departmental reporting – what reports are needed and how to use them
  • Control and motivation – how to build a team that works for results
  • Customer base and marketing are proven ways to increase sales at no extra cost (bonus: special guest, car service promotion expert)
12:00–18:00
Auto Repair Workshop
Pavilion 2 Hall 7 Booth № 7–535

Professional skills competition “The League of Detailing Masters”

The topic of the day:
Film coating of body parts

17:00-18:00
Auto Business Forum
Pavilion 2, Hall 8, Booth № 8-280

World Automotive Components award - ”МАC”

August 22th

11:00 - 15:00
Auto Business Forum
Pavilion 2, Hall 8, Booth № 8-280

Dialogue with АRМТЕК company

Theses:
Sales volumes and dynamics

  • State of the automotive market and fleet
  • New car sales in Russia – Q2 2025
  • Product range, prices, and counterfeit issues
  • Change of suppliers and localization efforts
  • Key trends summary

Choice of private labels (STM)

  • Why do service stations choose STM?
  • Benefits of STM for customers
  • Arguments supporting STM choice when presenting to clients

Fight against counterfeit in the current economic environment

  • Extent of the problem
  • Main distribution channels
  • Methods to combat counterfeit
  • Responsibilities and consequences
  • What should service stations and distributors do?

Honest MARK system in the automotive parts sector – 2025

  • What is the Honest MARK system?
  • Mandatory marking of automotive partsHow does it work?
  • What actions are required by service stations and distributors?
  • Liabilities for violations
  • Advantages for market players

Marketplaces, auto parts sales, and fight against counterfeit – 2025

  • Dynamics and influence
  • Counterfeit goods: scale and trends
  • Measures to combat counterfeit

12:00–15:30
Auto Repair Workshop
Pavilion 2 Hall 7 Booth № 7–535

Professional skills competition “The League of Detailing Masters”

Topic of the day:
Protective film coating of body parts

Workshops

12:00 – 13:00
12:00 – 13:00
Introduction of participants, preparation of stands, announcement of rules
13:00 – 13:30
13:00 – 13:30
First semi-final
13:30 – 14:00
13:30 – 14:00
Preparation of booths
14:00 – 14:30
14:00 – 14:30
Second semi-final
15:00 – 15:30
15:00 – 15:30
Announcement of results
15:30 – 16:30
15:30 – 16:30
Masterclasses and workshops for spectators
16:30 – 17:00
16:30 – 17:00
Preparation of final stands
17:00 – 17:30
17:00 – 17:30
Final
17:30 – 18:00
17:30 – 18:00
Announcement of results, award ceremony for winners
12:00 – 12:30
12:00 – 12:30
Introduction of participants, preparation of stands, announcement of rules
12:30 – 13:00
12:30 – 13:00
First semi-final
13:00 - 13.15
13:00 - 13.15
Preparation of booths
13:15 – 13:45
13:15 – 13:45
Second semi-final
13:45 – 14:00
13:45 – 14:00
Announcement of results
14:00 – 14:30
14:00 – 14:30
Masterclasses and workshops for spectators
14:30 – 14:45
14:30 – 14:45
Preparation of final stands
14:45 – 15:15
14:45 – 15:15
Final
15:15 – 15:30
15:15 – 15:30
Announcement of results, award ceremony for winners

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